Website Design
We work with tech founders and startups to design websites that capture attention, tell a compelling story, and convert users into action takers. If your site isn’t doing that, it’s just digital dead weight.
What makes a website work?
A website should feel effortless for the user but work overtime for the business. Here’s what that looks like:
- Validates your idea – A high-converting landing page can prove product-market fit.
- Builds trust fast – Professional, polished, and easy to navigate.
- Tells a clear story – Users need to get the big picture in seconds.
- Encourages action – Well-placed CTAs that lead to real conversions.
- Drives organic traffic – Built with SEO in mind from day one.
- Scales with your growth – No band-aid fixes. Your site evolves as you do.
If your website isn’t ticking these boxes, it’s probably holding you back.
Who needs website design?
Your website isn’t just a nice-to-have. It’s a core business asset. We work with tech founders and startups who:
- Are pre-launch – They need a website to validate demand and capture leads.
- Rely on 1-on-1 sales – If your website isn’t converting, you’re stuck selling manually.
- Aren’t hitting post-launch targets – If traffic is coming in but conversions aren’t, the site isn’t doing its job.
- Feel outpaced by competitors – A modern, high-performing website keeps you in the game.
If you want users to take your business seriously, your website needs to do more than exist.
When should you invest in website design?
If your website isn’t working as a full-time salesperson, it’s time to fix it.
- Before launch – To validate demand and make a strong first impression.
- After launch – To optimise for conversions and reduce friction
- During scaling – To expand functionality and match your growth trajectory.
A well-built website isn’t a cost—it’s an asset that pays for itself.
How website design impacts growth
A great website turns clicks into customers. A bad one just sits there. Here’s the difference:
- Higher conversions – Users know exactly what to do next.
- Stronger brand perception – The best brands don’t just sell—they make you believe.
- More investor confidence – If your website is a mess, so is your business (or at least, that’s what they’ll assume).
- Better search rankings – SEO isn’t an afterthought; it’s built in from the start.
- Lower drop-off rates – Users stick around when the experience is seamless.
Your website should be your best salesperson, not your weakest link.
How we design websites that convert.
We take the guesswork out of web design. Every decision is backed by strategy, research, and an obsession with making things work effortlessly.
We analyse your current website with thorough brand audit, understand your users motivations, competitors, and goals to define the best structure.
We create seamless user flows that connect from first click to action taken.
We craft compelling messaging, imagery and motion that tell an authentic story.
We bring the vision to life with stunning, functional design.
Fast, search-friendly, and built to rank.
Training, live workshops, and long-term support so you're not left wondering post launch.
We don’t just launch websites. We build platforms that drive business growth.
Frequently asked questions
A website should capture interest, tell a compelling story, and drive action—all in under a minute. If users have to dig for information, they’ll leave.
We build SEO-optimised, conversion-focused websites that scale with your business, ensuring long-term performance and user engagement.
Too much complexity, unclear messaging, and weak calls-to-action (CTAs). If users don’t immediately understand what you do and why it matters, they’ll bounce.
Most projects take 6-12 weeks, depending on complexity. We move fast without cutting corners.
Yes. We incorporate SEO best practices from the wireframing stage onwards, ensuring your site is structured for Google search rankings. We also have an incredible SEO specialist on our team that can help you improve/maintain ranking and develop SEO content strategies for you!
We design using Figma which gives us the most amount of flexibility, scalability, and ease of management for non-technical teams.
Yes. We provide handover training videos, live workshops, and ongoing support so you can manage and evolve your site confidently.
Schema markup helps Google understand your website’s content. This can lead to higher search rankings and richer results—like FAQs, reviews, and business details. It also works well with AI search models such as ChatGPT and Grok, boosting the likelihood that your content will appear in AI-powered searches.
Google prioritises mobile-friendly, responsive websites, meaning a responsive website design improves rankings, user experience, and overall accessibility.
Absolutely. We design scalable, high-performance websites that evolve with your product and user base, ensuring long-term success.
Insight
“We’ve had such great feedback from our community since launching the new website. Not only is it easier for our audience to use, but the training and support we received has made our team’s workload so much lighter. Brad & Dane, it’s been so great to work with you both.”
Marketing & Communications Manager, ANR