The space between art and data.

The Museum of Contemporary Art Australia (MCA) and the University of Sydney’s Power Institute were bringing research and the arts into conversation through a series of live talks. But once the event ended, so did the discussion. Without a digital home, expert insights and critical ideas weren’t reaching beyond the room. They needed a platform that made their content accessible, extended their reach, and kept the conversation going.

We built a streamlined online hub that mirrored the partnership’s lo-fi aesthetic while prioritising clarity and usability. The platform became the go-to space for expert content, research, and event details—removing barriers to participation and ensuring these conversations lived beyond the stage. The result? A surge in event attendance, increased visibility, and a lasting space where research and the arts continue to intersect.

The MCA and Power Institute now have a platform that expands their reach, making expert insights and critical discourse more accessible than ever.

“Good Behaviour have great attention to detail. The feedback process and website training were made so much easier with walkthrough videos, which I used to train our internal team.”